Breg: Driving market expansion with Redox integration

The challenge: Cumbersome implementation

Recognizing the growth opportunity with its patient workflow management software, Breg Vision®, Breg looked to fulfill its strategic objective of expanding its customer base and implementing the software among its 470+ existing customers. However, seamlessly integrating the application with the breadth of EHR systems used in the marketplace today proved time consuming.

Ultimately, Breg’s goal was to use its software to help providers reduce the cost of healthcare while improving outcomes and creating workflow efficiencies—but needed a faster, more streamlined experience for customers.

Prior to partnering with Redox, Breg’s development team was limited to translating a few data formats at a time. Working with large EHR vendors directly to configure the product was often inefficient and time consuming. This limited Breg’s ability to scale and expand its footprint in the market. Deciding they needed a partner deeply experienced with EHR integration, Breg sought out Redox.

The solution: Partnering with Redox

Breg recognized that partnering with Redox would help them achieve their goal of increasing growth while also expediting delivery, improving customer satisfaction, and reducing time to “go live.” In September 2016, after evaluating all potential solutions, Breg selected Redox as their integration partner.

The constraints of working with EHRs on a one-by-one basis changed when the development team could rely on Redox to automate the process. All data exchanged through the Redox platform adheres to standardized data models, allowing Breg to receive consistent data and configure software to interface with the Redox API just once—not multiple times as new EHRs are added.

When integrating with a new EHR, Redox standardizes data and normalizes incoming value sets to deliver consistent data to Breg, regardless of the language or system being used. This eliminates site-by-site variance and allows Breg to approach any customer with confidence, knowing they can integrate quickly and easily with the customer’s system.

Since working with Redox, Breg has connected to many leading EHRs including Epic, NextGen, GE Centricity, athenahealth, Cerner, Exscribe, and Phoenix Ortho. Breg has earned a global reputation as a leading medical device company with strong technical capabilities that meet customers’ complex needs.

The results: Growth, satisfaction and competitive differentiation

Vision’s success lies in its ability to seamlessly automate work within EHRs, making it efficient and intuitive to use. To be able to do this, cloud applications like Vision Workflow Management must configure their technology to interoperate with the technology used by health system EHRs. They must also ensure that patient data is exchanged in compliance with HIPAA and follows privacy protocols. These complex barriers make integration projects technically challenging and time-consuming for both applications like Vision and the health systems with whom they partner.

This is why Redox was brought in—by leveraging the Redox platform, Breg could build against a single standard that allowed their application to interoperate with health systems in a consistent data format. Having an integration partner to execute and maintain the technical work allows Vision Workflow Management and health system IT teams to focus solely on their product and integrate quickly.

With Redox, it took only 15 days from initial connectivity for Breg to go live with their Health System customer. Furthermore, Breg and the Health System avoided a costly upfront schedule conversion, as Redox’s approach allowed the Health System to sync upcoming appointments months in advance. Using Redox to leverage time, connections, and cost, Vision Workflow Management was able to accelerate the kick-off to go-live timelines and quickly deliver a world class digital health solution.

“Projects are much easier with our Redox partners being the first line of contact for customer technology questions, helping to keep everyone on track, and holding them accountable to project objectives.”

Redox also enables Breg to improve satisfaction among its customers. Previously, Breg responded after customers contacted them if anything went wrong. Now, Redox monitors the connection, fields calls directly, and quickly finds a solution if problems occur—often before customers even realize there is a disruption.

Beyond streamlining project management, partnering with Redox enables Breg’s integration team to remain small and agile.

Next steps

With such great success and accelerated growth, Breg looks forward to continuing its evolution and bringing Breg Vision^® to more of its customers in the coming months and years. “We expect Redox will continue to be an extension of our offering, continuing to break down technology barriers and help us deliver solutions to our customers faster and more efficiently.”